Typeset in the Future

AKA My New Favourite Place On The Internet

There’s not much I can say about Typeset in the Future except that as soon as I found it I knew, completely and absolutely, that it was the most relevant-to-my-niche-interests place on the internet. It was like… mmmmagic.

There is even a Venn diagram to describe the target audience, and we know how much I love Venn diagrams*.


That overlap is my niche. It’s escapist and utopian, and the kerning is always perfect.

To illustrate, an excerpt from the end of the 2001: A Space Odyssey analysis:

This final part of the film is visually eclectic, aurally stunning and philosophically challenging. Many thousands of words have been penned over the decades to try and fathom the meaning of the monolith, and the genesis and future of the space-baby. However, none of this act contains typography, and it is therefore of no concern to us. Let’s skip to the end credits.


It’s Futura again, with an M borrowed from Gill Sans, and a W that I don’t recognize from anywhere. Goodnight!

*Remind me to update those images some time. Yeesh.

#$*&^! = Grawlix

>> A word for that: Grawlix

Until its OED entry is solemnized, we’ll have to settle for this definition on Wiktionary: “grawlixn. A string of typographical symbols used (especially in comic strips) to represent an obscenity or swear word.” I don’t think I’ll ever look at a character set quite the same way again.

%^&*@ing glorious!

Read the whole thing at Hoefler & Frere-Jones (via @GrammarMonkeys and @mental_floss)

Better than alphagetti*: edible gelatin typography

{ via Colossal }

Current distraction: wondering about the mouthfeel. Chewy? Sticky? Sans-serifs-y? Alphagetti?*

(Subsequent distraction: the curious difference between American “jelly”, which is Australian “jam”, and Australian “jelly”, which is American “jello”.)


*If it’s named after what it clearly IS named after, shouldn’t there be an H after that G?

Loves: Books & Spiral staircases (all). Does Not Love: Eames (some).

I love books.

Love love love. Adore. Cherish. Worship. Covet & Lust after.

I also have a VERY strong aesthetic attraction to spiral staircases. [Aside: I once scared off a fellow theatre patron by waxing lyrical about the set design for Bell Shakespeare’s Hamlet, and my “thing” for spiral staircases].

So to me, this image…

{ Casa Aquino by Augusto Fernandez Mas, on Freshome, via FFFFOUND! }

…is almost perfect.



I just can’t abide the Eames Lounge Chair (670) and Ottoman(671). Look at it. ‘Tis a boring blot on an otherwise heavenly room.

This aversion, I think, is borne of 5 years working for an architecture & interior design magazine — where I chance upon an image of ‘The Eames’ at least three times a day, usually as prop-furniture in project promo photo shoots — in addition to a lifelong general disaffection for Stuff What Everyone’s Already Got.

Some people (okay, LOTS of people) adore 670 & 671. And I’mma let them finish… but I’m sorry, I think it ruins everything. See, That Chair can even turn this really sweet and interesting poster (full of good intent and fine advice):

{ Graphic-ExchanGE via FFFFOUND! }

…into “Oh. Another pretentious design poster”:

{ image credit: ditto }

Even the ineffable cuteness of Polaroid can’t save this from the Eames Lounge Instant Cliché Effect (patent pending).

It’s just so thoroughly and undeniably… beige (in the figurative sense… unless you buy this one, in which case it is also literally beige, and therefore the definitive definition OF beige).

But to prove that I’ve no deep-seated [oh. Oh that was BAD. Sorry] prejudice against Eames’ designs in general, I’d like to introduce a beautiful new acquaintance I made just this past weekend:

{ via eamesoffice.com. Take special note of the jaunty umbrella and hat. Very handsome; pure class. More chair-lust here. }

Everyone, I’d like you to meet the Eames Time-Life Executive Chair. Designed in 1960 for the Time-Life building in New York. The pair I had the pleasure of meeting — in a severely cool retro-antiques furniture store the quiet country streets of Milton, South Coast NSW — were upholstered in aqua-blue wool tweed, with the smoothest, buttery, faun-coloured suede back and armrests… I fawned over them. I thought they were truly lovely.

This fleeting encounter was an informative one. All this time I thought I was anti-Eames, yet all it took was 5 minutes with two darling retro chairs to prove that this dislike only applies to SOME Eames (Eameses? Eames’es?).

This is a happy discovery, for absolutist prejudice is never a pleasant thing.

Disclaimer: This does not change my feelings re: 670 & 671.

Don’t forget your [insert modern essential here]



… is a brilliant idea. Before Leaving Check List vinyl wall decals by Hu2 Design.

If my mother has taught me anything (okay, she’s taught me a superfluity of things both useful and useless, but that’s beside the point) it’s that one ought never leave home without reciting the timeless mantra “Keys Wallet Phone. Keys Wallet Phone. Keys Wallet Phone.” … and actually checking to make sure you have all those items on your person, of course*.

Why, to avoid THIS awful feeling:

{ Public Poster Project by Egor Bashakov on Behance Network, via FFFFOUND! }

I abhor, loathe, and dread the niggling feeling that you’ve left something behind somewhere.  Even when it’s just a completely unjustified twinge at the back of your mind all day. But especially when it’s true!

*Things gets more complicated with music players and reading glasses of course. Though I have yet to encounter said technicality, because music lives in the eyePhone, thus killing two birds with one apple seed [it’s worth your time clicking that last link, for technological comparison with this, for example]. And these young eyes are working perfectly well, thank heavens**.

**Although if they weren’t, I could always test them out on this awesome type-lovers’ Snellen Eye Chart).


Sweet (Caramel) Typeface; Sweet (Almost) Freedom

I have finished my honours thesis.

And after an amuse bouche of post-thesis antithetical freedom, now all that stands between me and the end of 18 years of study (at this end, 5 years of University: 2 undergraduate degrees) is… 19 days, 3 assessments, 2 exams, and a whole lot of study.

Until then, I’ll satisfy my sweet tooth with this delectable caramel typeface.

{ Karamel Sans CE by Marta Maštálková, via dezeen }

OH how I adore caramel.

But I would still give all the toffee* in the world for the impending freedom flitting sweetly on the near horizon.

*Even coffee as well. Seriously.